Tag: referrals

101 Referral Sources for Nursing Home Marketers

1                      AARP              2                      Adult Daycare Centers                        3                      Adult Family Homes        ...

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Top 10 Questions a New Administrator Should Ask Their Marketing Director!

As a new nursing home administrator – or maybe you’re just taking a new building – you have to find out what level your staff is on, especially the individual who is marketing the nursing home.  You know your census depends on the quality an...

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The “No Pay” Hospital Referral

Have you ever received a referral from the hospital and on the face sheet under Payor source, it said, “Self Pay”?  This means they have no Medicaid or Medicare and are privately responsible for their bill.  Many times this also means they are &#...

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15 Minute Turnaround on Referrals

  One of the first things I learned in the nursing home industry is that when you receive a referral, you’ve got to act quickly to capture it.  A typical scenario is that a discharge planner at a hospital either faxes out a referral to multiple fa...

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